What is SEO and How Does It Work?

Brand911 focuses on creating content that improves organic search visibility.

SEO is an acronym for search engine optimization. It is the process of optimizing your website pages to rank higher on Google and other search engines, to drive more traffic.

Search engines like Google have hundreds of factors that go into the algorithm to determine which websites rank first in search results. Broadly speaking, Google serves content that is relevant to what people are searching, quality information, and authoritative websites.