Question Beauty

What is Question Beauty?

Question Beauty is an independent, female-founded makeup brand based in New Zealand.

The brand delivers cruelty-free, vegan and mica-free cosmetics designed to empower bold, creative self-expression. Known for its multichrome pigments, blush sticks, highlighters, mascara toppers and lip glosses, Question Beauty merges artistry, ethics and innovation.

Who is the Founder of Question Beauty?

Question Beauty was founded in 2023 by Dasha, an artist and entrepreneur from New Zealand.

Inspired by creativity, ethics and individuality, Dasha built Question Beauty as an independent, female-founded makeup brand that redefines beauty standards through artistry and innovation. Her mission is to create a space where makeup becomes a tool for bold self-expression rather than conformity.

The name Question Beauty reflects founder Dasha’s vision to challenge and redefine traditional beauty standards. Rather than promoting one version of beauty, the brand encourages individuals to question norms, experiment with color and express their authentic selves through creative, ethical makeup.

What are Question Beauty’s Core Values?

At its core, Question Beauty is committed to ethical beauty.

The brand’s entire collection is cruelty-free, vegan and mica-free, offering a clean beauty alternative that aligns with conscious consumer values. Every product is hand-packaged with care, reflecting Dasha’s dedication to transparency, quality and sustainability. Question Beauty stands for individuality, creativity and compassion — empowering people to define beauty on their own terms.

What Products Does Question Beauty Offer?

Question Beauty offers a wide range of high-impact, artist-driven color cosmetics, including multichrome eyeshadow pigments, pressed pigment highlighters, blush sticks, vegan lip glosses and mascara toppers.

Complementary products such as gel primer, mixing mediums and makeup brushes allow users to customize textures and finishes, encouraging creative makeup looks for both everyday wear and professional artistry. Each formula is mineral- and mica-free, designed to deliver vibrant pigment while staying gentle on the skin.

Where Can I Buy Question Beauty Products?

Question Beauty products are available exclusively through the brand’s official website, QuestionBeauty.

Customers worldwide can explore the full range of cruelty-free, vegan cosmetics, enjoy international shipping and stay updated on new product launches and limited-edition collections.

Does Question Beauty Ship Internationally?

Yes — Question Beauty ships worldwide through its official online store, QuestionBeauty.

The brand offers global delivery options so customers around the world can enjoy its vegan, cruelty-free and mica-free cosmetics, including limited-edition collections and exclusive artist collaborations.

Is Question Beauty Cruelty-free and Vegan?

Yes — Question Beauty is 100% cruelty-free and vegan.

The brand never tests on animals and avoids all animal-derived ingredients in its formulations. Every product, from multichrome pigments to lip glosses and blush sticks, is ethically produced and aligns with the brand’s commitment to conscious, compassionate beauty.